PODS.MEDIA

Designing to improve the discoverability of podcast episodes to boost engagement and collector activity, while introducing gamification mechanics as part of a strategy to retain users on the platform.

pods.media is the leading onchain podcast distribution channel. Podcast creators can upload their podcasts, allow listeners to collect unique NFTs for each episode, recognize their top fans, and earn revenue while doing so Listeners can support their favorite creators, get recognized as top listeners, and trade in their NFTs for utility the creator selects

ROLE

Product Designer

TIMELINE

April - July 2025

TEAM

1 Designer (Me)
2 Software Engineer
1 Product Manager

SKILLS

Product Design
Product Strategy
Prototyping
Competitive Analysis

OVERVIEW & GOAL

Redesigning the Homepage to Boost Discoverability and Collector Engagement

I joined the Pods team as a Product Designer to help improve discoverability and collector activity on the homepage. The homepage is where users can discover podcast episodes either to listen to or mint as NFTs to support the creators.

I collaborated with three engineers and one product manager to redesign the homepage experience. My work focused on:

Showcasing playlists featuring multiple episodes
Surfacing episodes through curated categories like Trending, For You, and New
Introducing a Leaderboard to drive competition among top collectors
Designing a search feature that allows users to find pods, episodes, guests, and topics more easily

Our goal was to make the homepage more dynamic, increase discoverability, and boost engagement from collectors using the platform.

Feel free to reach out if you'd like to learn more about this project.